Strategic Thinking for Medical Affairs

For Medical Affairs in Pharmaceutical Industry

A practical specialized self-paced course for colleagues working in Medical Affairs in the Pharmaceutical industry
Equip yourself with the essential tools, skills, and frameworks to effectively apply strategic thinking in the digital course, empowering you to drive impactful strategies within your organization.

What you’ll learn

  • 1. Evaluate Business Opportunities by Focusing on Value Generation.
  • 2. Understand the role of Medical Affairs in the Decision Making process.
  • 3. Develop a Strategic Innovation Toolbox.
  • 6. Cultivate Sustainable Success through Complements and Network Effects.
  • 4. Master Business Strategy Language and Tools.
  • 5. Generate Value for Stakeholders Creatively.

Course Content

  • Introduction –> 1 lecture • 2min.
  • Course Lectures and Activities –> 4 lectures • 35min.
  • Case Studies –> 2 lectures • 1min.
  • Additional Readings & Practice Test –> 1 lecture • 1min.

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Requirements

A practical specialized self-paced course for colleagues working in Medical Affairs in the Pharmaceutical industry
Equip yourself with the essential tools, skills, and frameworks to effectively apply strategic thinking in the digital course, empowering you to drive impactful strategies within your organization.

Key Learnings:

1. Evaluate Business Opportunities by Focusing on Value Generation:

– Analyze potential business opportunities with a primary emphasis on creating value.

2. Understand the role of Medical Affairs in the Decision Making process:
– Apply the research-based framework to make critical strategic decisions.

3. Develop a Strategic Innovation Toolbox:

– Build a strategic innovation toolkit and acquire proficiency in utilizing design thinking and innovative problem-solving techniques for addressing challenges.

4. Master Business Strategy Language and Tools:

– Gain fluency in the language and tools of business strategy to actively contribute to strategic discussions and enhance your team’s achievements.

5. Generate Value for Stakeholders Creatively:

– Create value for KOLs, your team, and other stakeholders, often in new innovative ways.

6. Cultivate Sustainable Success through Complements and Network Effects:

– Foster enduring success by leveraging complements and harnessing network effects to strengthen your work.

 

Equip yourself with the essential tools, skills, and frameworks to effectively apply strategic thinking in the digital course, empowering you to drive impactful strategies within your organization.

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